Jersey girl turned LA lady. Doting dog mama. The Salt-N-Pepa of pixel pushing. Passionate about elevating my team. Love KPIs fueled by killer creative.
From whiteboarding wireframes in a basement for a startup, to art directing photo shoots in a lush studio for a corporation, I've seen many facets of the design process. I aim to use that experience to creatively bridge the gap between product, commerce and marketing.
I’m focused on ensuring that business priorities are aligned with both the brand and the user to help ensure that all features will be valuable, useful and usable. How can we craft memorable consumer connections to a brand through every touchpoint?
In an oversaturated industry, first impressions are everything. But if you keep your users entertained and retained, so is the 100th impression.
CAREER HIGHLIGHTS
Beachbody On Demand
Beautycounter
Quidsi Inc, an Amazon Company
Fab.com
TOP SKILLS
Figma, Sketch, User Testing
Photoshop, Illustrator, InDesign
Team Management
End-to-End Experience Strategy